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Riviera , (The)

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Artist/Creator (1)	Roy France & Son (founded 1990)
Artist/Creator (1).Nationality	American
Artist/Creator (1).Role	architect
Artist/Creator (2)	J. Maher Weller (founded ca. 1990)
Artist/Creator (2).Nationality	American
Artist/Creator (2).Role	associate architect
Artist/Creator (3)	Zukov, Nikita
Artist/Creator (3).Role	architect
Title/Caption	Riviera , (The)
Variant Title/Caption	Riviera Hotel and Casino
Site/Creative Center	2901 South Las Vegas Boulevard, Las Vegas (Nevada)
Date of Work	Opened 1955. Tower addition 1965. Additions 1967, 1968, 1974. Monte Carlo Tower addition 1975. Remodel and San Remo Tower addition 1977. Monaco Tower addition 1988. Facade remodel 1990. 2008 cut all capital expenditures for following year and suspended room renovations.
Description of View	1965 sign on Paradise Road
Notes	Project Description: Facing the Strip, the Riviera's multi-story whip-curve facade is clad with a glittering tapestry of refractive mirrored glass and neon. Behind, a cluster of towers forms the Riviera complex. On the other side of the building, a red oval surrounded with gold filigree speaks to an earlier era. The whip-curve facade, designed by architect Nikita Zukov, is a combination of advertising signs and neon. It bulges around the expanded casino and acts as a sign. When this facade was added in 1990, the porte cochere was moved underground. The original 1955 tower has banks of strip windows with framed wrap-around windows delineating the corners. Details, such as the line of large gold buttons along the elevator tower, were in keeping with the architect's Miami style. The interior, was decorated in the French provincial style of Miami's Fontainebleau. The original facade remains visible. On Paradise Road, a sign from 1965 still stands. This early sign now stands on Paradise Road. It was formerly on the Strip. It is an oval with a red neon grid surrounded by gold filigree. It is 135 feet tall and was fabricated by YESCO. ;Project History: In 1955, this 9-story tower was the Strip's first highrise. It had 291 rooms and cost $10 million. The original architects were Roy France & Son (from Miami) and J. Maher Weller (from Las Vegas) was the associate architect. The original building had a V-shaped marquee near the road entry and a sign supported by a pylon in the porte cochere. In 1965, an 11-story tower was added. In 1988, a 24-story was added. The casino expansion in 1990, created the current facade which bulges over the sidewalk. ;Facade remodel: Nikita Zukov.
Technique/Process	architecture
Century	20th Century
Subject	American architecture American art 20th Century architecture Gambling casinos Hotels (public accommodations) Signs (declatory or advertising artifacts) Neon signs Figures female
Publisher	ART on FILE
Publisher.Location	ART on FILE. 1837 East Shelby St. Seattle, Washington 98112 (United States). www.artonfile.com
Set/Project Title	Las Vegas Style: Fantasy Architecture and Signs
Reference Number	Art on File LV-24-03-03
Collection Title	Architecture (Art and Art History Department images)
Collection Information	Collection administered by Visual Resources manager, Architecture Library (402) 472-1193
Copyright Information	http://contentdm.unl.edu/ah_copyright.html

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